Our photography services include but are not limited to: Architectural, Interiors, Exteriors, Landscapes, for both commercial and residential clients.  All of our photography services are subject to a Quote and Terms & Conditions Agreement which will be tailored to suit your company requirements, our guidelines & standard licensing policies.

PRICING, LICENSING AND COPYRIGHT

Many of our clients ask us how we determine and establish our pricing and why we License our photos? Photography, as with any visual art, is Not a commodity to the client we represent, but more so an advertising/marketing tool that helps promote our client product or business.  We hope this information will help in creating an understanding of the art of photography, and how important it is to your business to invest in professional photography and be assured that your product or business will be represented in the best way possible.

When determining pricing, several things are accounted for, such as:

• Photographer's creative fee: (or otherwise known as a "day rate"), which is billed per hour, or per day, depending on the amount of time, effort and creative circumstances of the assignment.

• Travel time & accommodations: to and from the job (this would include gas mileage, hotel accommodations if out of the photographers normal area of business)

• Equipment rentals:  To get the right shot for our client, we may require additional equipment not customarily used on an assignment.  For instance, a photographer may need to rent a cherry picker to get a required shot, or the BEST shot, depending on what is required and the environment for the assignment.  Others may need to rent a helicopter if an aerial view is required, extra props, extra cameras, specialized lenses, or even an assistant if more than one person is required for the assignment.

• Post Processing:  Photographers now work in what is primarily a digital industry, and what used to take place in the darkroom, now takes several hours of work on the computer with programs specifically created for professional photographers by Adobe, Inc.  Generating the proper exposure and creating a truly great image now not only requires the photographer to be a great photographer, but also an expert in digital enhancement and graphic arts.

• Media used for the delivery of the photos: The “packaging”.  Depending on what is being delivered to the client, i.e. CDs, DVDs, FTP transfers, etc., this is also taken into consideration as part of the photographer’s presentation to the client.

• LICENSING the images: The licensing depends on the circulation and type of media in which a photo is to be published (i.e. advertising/marketing materials, editorial, website use, books, international use, etc).  For more information on licensing, please visit: A.G. Photography/Licensing

• COPYRIGHT Registration:  Like any creative industry, in order to preserve and protect a photographer’s work, images must be sent to the US Library of Congress for copyright registration.  This ensures that images will be used for their intended purposes and provides additional protection to the client as well, should someone misuse the images they have licensed with the photographer.  For more information on copyright, please visit: U.S. Library of Congress/Copyright

Our company ONLY grants NON-EXCLUSIVE RIGHTS. IF our clients STILL want to use the photos after the licensed period ends, we can re-license the photos again for a fee.